Masters of Management: How the Business Gurus and Their Ideas Have Changed the World—for Better and for Worse

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In 1996, having completed a two-year research study, longtime Economist journalists and editors John Micklethwait and Adrian Wooldridge published The Witch Doctors, an explosive critique of management theory and its legions of evangelists and followers. The book became a bestseller, widely praised by reviewers and devoured by readers confused by the buzzwords and concepts the management “industry” creates. At the time, ideas about “reengineering,”

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Publisher:HarperCollins
ISBN:9780062096722
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Words: 127,668
Unique Words: 9,376
Avg Sentence (words): 19.84
Avg Word (chars): 4.83
Chapters: 35
Paragraphs: 2,820
People: 1,525
Places: 307
Things: 842
Adult Reading Time:8:31
Sentiment: 0.02
Intensity: 0.07
Profanity: 48
SAT Words: 1,140
Reading Level:11.1
Complexity Index: 123

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